Illustration

Heinz Ketchup Advertisement

The objective is to create a headline and illustration that conveys a message to help advestise Heinz Ketchup.

The concept for this advertisement is how the product brings "extra" flavour to your favourite fast foods. The illustration shows a burger, hot dog, and fries wearing expressive accessories to visually communicate the message and headline.

project page graphic
ad project image
character image
character image
real ideal flat illustration

Process work